🎡 Cold Call Tonality

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Why Tonality Matters

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When you meet people face to face, your body language helps massively.

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On a call, your voice and tonality are the only body language you have.

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There’s much evidence that how you say things is more important than what you say.

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Yet, it’s not very easy to change how you say things.

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Before we get into tips, be assured of one thing:

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The BEST way to get better tonality is to practice more.

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Practical Tips

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Volume

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The fastest way to annoy a prospect is by mismatching the volume.

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If he’s whispering, don’t shout in their ears.

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If they’re in the car shouting, don’t whisper.

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Attitude

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Even if they themselves sound a bit down, though, they don’t sound negative.

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The prospect should always be curious to talk to you.

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It’s like you have bottled up enthusiasm.

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Two simple ways to convey this are standing and smiling as you speak.

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Do NOT

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Sound sarcastic, aggressive or arrogant.

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Humans are excellent emotion detectors; keep these out.

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You should put prospects at ease, that’s when they’ll open up.

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Improving

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Other than practising, call listening and roleplays are second best.

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Listen to your calls at least twice per week.

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Videos

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Struggling with Cold Calling?

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